Tuesday, June 30, 2009

i'd kick myself chirpy.

the key is to choose to do what you would at 11am, not at 7.49am.

there's no snooze button on the lifemachine!




sounding so coying and chirpy isn't working. i'm still freaking out.

spring-loaded, too late!

i'm not making a mistake.
not making a mistake!
making a mistake?
a mistake.
NO.

Monday, June 29, 2009

on hold.

i watched avenue Q in feb. i think now it was too early, and i would have related to it much better now.

Sunday, June 28, 2009

my muses.

things i shall do.

  • tattoo. i have an awesomer idea now!
  • learn how to ride. as in Class 2B liscence.
  • make it a point to rekindle friendship with long lost folks. (hello, drop me a note please. you are literally long lost, because i've lost my hp twice in the last couple of months. and it's taken me this long to say it.)
  • be fit again. this segues into another one, slim down. but paiseh make a separate point. SNORT!
  • take level one climbing cert because no one trusts me to belay them. hello, i know how to ok. so singaporean; no paper, no go is it! haahhahha. plus, it's beyond dumb to go for a climbing trip with no qualifications. which leads me to...
  • climb trip, november.
  • for which i need to buy climb shoes while i still can! (to save money for this, no cabs for the next 2 weeks. oei, laugh what?)
  • need to get a harness soon too.
  • JB trip with my gess mates.
  • melb trip, december (in the unlikely chance that i'd have money to. but you never know)
  • go somewhere in august, to somewhere! with someone(s)!
  • APPLY for school. then see how.
  • polish some skills. brush up on writing mainly. and PS, illustrator. maybe dreamweaver & flash too. forgot a lot of those by now. S was right, designers always have some freelance cashflow on the side, so they never go hungry. bet it's the same for some writers. so i can...
  • explore different sorts of work. hate being bound down with all my monkeys in one nest, so i have to work on this, finding gigs.
  • see how long i can tahan my hair being long. longest since forever right now! (this one point is to make sure i have something very doable on the list. whew, ambitious or what?)
my perspective is changing really swiftly nowadays, and i'm waking up from the past months.
it's a nice feeling.
i know i was hiding under a blanket of lethargy-apathy-pious devotion to my job before. wearing blinders. not anymore! GLEE, i'm so excited now!! all this changes will transform me into an autobot. SRSLY.

they should hire a muse.

i touched down in the office today swearing upside down not to fart away my hours skiving.
even if it is sunday.
and i resent working on other people's holy day. gotta respect other gods.

but come on, it's me. tsk! fine, but the rock-wall's waiting, hurry up!!





so here's the thing.

life's too short to waste on whining about short straws, scheming about ancient history.
man up - there's one lesson learnt.

in the advertising world, it sucks like a gaylang whore to be mediocre.

really, there are long exhaustive nights, bitchfits tucked behind every cubicle wall looking for a face to throw itself at, straws lining up in bales to break every camel's back. there're supplier entanglements, production problems to sort through...*

(for example: why won't the video fade away evenly?

and to print colour on black, you have to print white on black first or the colour won't show, then the red over it, then a gloss to protect the red. but wait, in the end the red won't show up well. oh shits in the pits.

well, m, you should've figured that out with your god-awesome intuition or something. lord knows, you're bearing the consequences.)


colour-separation issues, high turn-over rates that scatter all the working files, quotes, notes, vector logos, illustration styles everywhere. and everywhere can be hard copies in some 2nd cupboard on your right, and straight on til morning, or soft copies in one of 5 thumbdrives or hhds, on the broken server, in the laptop that died, the laptop passed on to the creatives, or in a long-dead email account not accessible unless you annoy you niang niang with 5 requests for 5 admin keys.*
or other yawnable dramas like that.

and at the end of this long, long, long day, that one last hill you didn't quite surmount may break your lau ban's back and launch his bitch fit in your face. this one last hill could be a dog-ear on a internal document that got circulated one too many times, or him not having his newspapers waiting for him. ok, not everywhere's like this, ok? chill, young padawans.

so we've established that there are many omg-so-petty low moments right? see, this is why it sucks to be mediocre. the only high everyone in the agency is likely to get is the light bulb moment when you sight an inspired concept coming home on the horizon, and you start bouncing one kickass idea after another off each other. it is the best thing ever, better than jesus, red nails, sugar coated babies, roman holidays or getting As in school. and that is why scores and scores of ad-folks offer these up in penience to the Ad Gods. well, that and the booze. sorry, not always free in le petite agencies.

so if we have no thunderstruck moments, all the lows we ride through seem like A Very Dumb Idea.

you need massive amounts of drive to pull yourself out of this rut of saying "well, guess this much is enough". so no matter how weird/lazy/potty/scatter-brained/lewd/demanding/ego-centric your creatives seem sometimes, if they supply you with these awesome moments, cut them some slack. not all creatives are actually that creative, you know. i know.

the lesson learnt here is to always avoid mediocrity in yourself. and to haul myself out of average land, it pays to find some giants to learn from. standing on the shoulders of giants, is the favourite way of saying it in corporate marketing! reverse osmosis, you know!

i'd be newater yet.

(*skip whining in tiny font. it's just some yawnable drama. now look, i told you so right!)

Wednesday, June 17, 2009

Hemi-demi-semiquaver

i'm not so buoyant after the client wanted magic on a tight timeline and blasted me when i protested politely, even less so after creative blasted me for letting the client outblast me into taking down art direction notes from her. I get saggy when creative makes silly mistakes because she's pissed off, lower still when i missed spotting the mistake because it's fucking depressing to be the scratching post for bitchy itches so many times in one hour.

well, being upset can be distracting.

I catch up with some sad sod paperwork and my boss comes back from his meeting to blast me with sarcastic sighs for not seeing the obvious. That lecture takes too long, when i get back to my desk there're 2 phone messages, urgent emails and a courier waiting because no one else figured out that all couriers want is someone to scrawl something & stamp on their pad and take whatever they're holding. simple. think, folks, think.

Hemi-demi-semiquaver of a sigh, and try to get back to work.

i get back to cleaning my 40 mounting boards with ronsonol because some idiot used the wrong, permanent spray mount. i work on binary code like admatrix, slowly booking something like 75 ads in a roll. that computer is on dial-up, it's fucking slow. i rip through 9 daily papers. that's 45 in a week, 180 in a month.

hello, forget it, can't finish this because the door bell is ringing off it's hook and i'm the door bitch.

Tuesday, June 16, 2009

Monday, June 15, 2009

SAE WHAT?


Thursday, June 11, 2009

#4 was to keep the engine running.

i've forgotten all my big, hairy, audacious goals.
alamak.
how?

Tuesday, June 9, 2009

skive teh awesomoeleventyone!

fooling with MS paint, while the tearsheets wilt neglected.